Course curriculum

  • 1

    Welcome to the course!

  • 2

    Module 1 - Understanding SEO and Why You Need Search Traffic

    • What is SEO?

    • What are keywords?

    • What is Domain Authority?

    • How to Find Good Keywords

    • Assignment: Find a Keyword

  • 3

    Module 2 - On Page SEO

    • What is On Page SEO?

    • Heading Tags And Their SEO Importance Explained

    • On-Page SEO Demonstration

    • Lesson Recap: Reinforcing On-Page SEO

    • On-Page SEO Checklist

    • Module 2 Assignment - Site Clean Up

  • 4

    Module 3 - How to Find What Your Target Audience is Searching For

    • What’s Your Target Market Searching For?

    • The Balancing Act Between Writing For Readers And Writing For Search Bots

    • How to Find Blog Post Ideas

    • Assignment: Write a blog post outline

  • 5

    Module 4 - SEO Headlines

    • Crafting a Phenomenal Blog Post Title

    • How to craft a good blog post title

    • Assignment - Write a title for your post.

  • 6

    Module 5 - All About Keywords

    • The Art of Working Your Keywords & Phrases Into Content

    • Different Ways To Find Your Keywords & Phrases

    • High vs Low Volume Search Keywords

    • Latent Semantic Indexing

    • Keyword Intent

    • Assignment - Write Your Post

    • Using Keysearch to Find Keywords

  • 7

    Module 6 - Interlinking, Outbound Links and Backlinking

    • The Benefits Of Interlinking Your Site's Content

    • Don't Be Afraid Of Outgoing Links

    • What About Social Links?

    • Building Backlinks

    • Assignment: Adding links to your post

  • 8

    Module 7 - Multimedia for SEO

    • How to SEO Your Images

    • Why You Should Use Videos in Your Posts

    • Assignment: Add multimedia to your post

  • 9

    Module 8: Ongoing SEO

    • Becoming an Authority in Your Niche

    • Keep Your Content Fresh & On Topic

    • How to Track Your SEO Efforts

    • Video Training: Keeping Content Fresh and On Top of Google

    • Assignment: Update Old Posts, Create an FAQ page

  • 10

    Next Steps

    • Before you go...

    • Resources mentioned in this course